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AHSAN MEHANTI, Managing Director & CEO, Arif Habib Commodities, on leadership, CSR, and adaptability.

GLAM: With your extensive experience in Big4 firms (EY & PwC), can you share some insights on the most significant changes you’ve seen in the tax audit, accounting, and advisory landscape over the years?

AHSAN MEHANTI: Over the years, one of the most striking changes that I have witnessed is the increasing adoption of automation and technology. While this has improved trade volumes and efficiency, it has also rendered traditional audit methods less effective. The complexity of accounting processes has also increased, particularly in today’s uncertain business environment, where exceptions are more common. As a result, accounting practices may need to adapt to accommodate these changes, which can sometimes compromise shareholder value. In the advisory space, the scope of services has become more limited, while businesses themselves have become increasingly complex. This means that professionals must continually update their skills to effectively leverage new technologies and stay ahead of the curve. The rise of artificial intelligence (AI) is another significant development that holds immense potential for businesses.

GLAM: How do you leverage your expertise in finance, business management, and business restructuring to drive business growth and strategy for your clients?

AM: We conduct thorough research on portfolio management, global economic trends, client preferences, and business trends, providing our clients with actionable insights to inform their decision-making. We also utilize technical analysis to identify patterns and trends in the market, enabling our clients to make informed investment decisions. Our regular commentary on market position and sentiment helps clients stay ahead of the curve and adapt to changing market conditions. Additionally, our clients have access to comprehensive financial data, which provides them with valuable feedback on their investment performance, enabling them to refine their strategies and optimize their returns. With our research-driven approach, we empower our clients to drive business growth and achieve their strategic objectives.

GLAM: What are some of the most common challenges you’ve seen entrepreneurs or small business owners face, and how do you help them overcome them?

AM: One of the most common hurdles I have seen small business owners face is business growth and achieving their set goals and realising their vision or mission statements. To overcome this, I recommend regular monitoring of performance, both financially and non-financially. This enables businesses to identify areas of improvement and make data-driven decisions to drive progress. Moreover, many entrepreneurs struggle with navigating the complex regulatory landscape, which can be overwhelming and time-consuming. To address this, we help businesses develop effective strategies for dealing with regulatory bodies such as the Securities and Exchange Commission of Pakistan (SECP), Federal Board of Revenue (FBR), Pakistan Stock Exchange (PSX), and Pakistan Mercantile Exchange (PMEX) as well as the media. By doing so, we can improve client services, strengthen relationships with stakeholders, and ultimately enhance shareholder value.

Another crucial aspect is the incorporation of philanthropic initiatives into a business’s overall strategy. At Arif Habib Commodities, we have made a commitment to prioritise environmental sustainability and philanthropy as key non-financial targets. This not only contributes to a positive social impact but also promotes a sense of purpose and responsibility among employees, customers, and investors.

GLAM: Can you describe your experience serving on committees related to International Financial Reporting Standards, economic advisory, and public sector advisory?

AM: I have had the privilege of serving on various such committees and contributing towards their goals and performance. I have also worked on the economic advisory committees, where my focus had been on promoting business prosperity and performance in both the private and public sectors, on matters of taxation, corporate services, crisis management, and business restructuring. Through these engagements, I have gained valuable insights into the complex economic landscape and developed a deeper understanding of the challenges and opportunities faced by businesses and governments alike.

GLAM: What motivates you to continue serving as a trustee and business leader in various sectors, and what impact do you hope to make in these roles?

AM: I am driven by a strong sense of responsibility to ensure that our services are not only effective but also responsible. Our greatest motivation is to consistently deliver client satisfaction, and we achieve this by regularly conducting surveys to gauge their needs and expectations. This feedback enables us to innovate and improve our performance. Additionally, we continuously seek opportunities to re-engineer our business processes, embracing new ideas and technologies to enhance our operations and better serve our clients. Ultimately, the goal is to make a positive impact in the various sectors I serve, leaving a lasting legacy that reflects positively on our organization.

GLAM: How do you see the role of corporate social responsibility evolving in the coming years, and what advice would you give to businesses just starting to incorporate CSR into their strategies?

AM: CSR is integral to our business strategy, ensuring long-term continuity. We demonstrate our commitment through community service, consumer protection, stakeholder engagement, economic responsibility, and strong corporate governance. By integrating these initiatives, we create a positive impact on society and drive sustainable growth.

GLAM: Can you share some insights on how you’ve maintained your high level of performance and achievement over the years?

AM: In the face of economic challenges, we remain committed to continuous improvement, recognizing that adaptability and resilience are essential for success. To achieve our goals, we rely on teamwork, where individual contributions combine to deliver exceptional results. To ensure we stay on track, we regularly monitor our progress and set new targets, fostering a culture of accountability and driving us forward towards excellence.

GLAM: What advice would you give to younger professionals who aspire to achieve similar recognition and success in their careers?

AM: To achieve success, it is essential to set clear goals and monitor progress regularly. Also, it is crucial to remain self-driven and committed to ongoing learning, embracing new challenges and opportunities as they arise. This mindset of continuous learning and improvement will enable individuals to adapt to changing circumstances and stay ahead of the curve.

Pursuing education or career opportunities overseas can be a powerful way to accelerate personal and professional growth. Not only can international experiences provide access to new knowledge and skills, but they also offer the opportunity to develop valuable cultural competencies and global perspectives.

GLAM: How do you see your organisation evolving in the coming years?

AM: To drive growth and progression, we prioritise both organic and strategic acquisitions on the corporate side. We recognize the importance of continuous learning, as it is essential for personal and professional development. To achieve this, we continuously promote a culture of self-directed learning, encouraging individuals to set goals and monitor their progress. Furthermore, there is great emphasis on building a strong network, both locally and globally, as it provides access to new opportunities, knowledge, and resources.

GLAM: What is the most important lesson or piece of advice you’ve learned throughout your career so far?

AM: There is no substitute to hard work and dedication. Maintaining a healthy balance between work and personal life is also crucial for overall well-being and productivity. Thirdly, one must be a team player, as working collaboratively guarantees growth.

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The Miracle of Life

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Australian Concept Infertility IVF & genetics center

For over 27 years, Australian Concept Infertility IVF & Genetics center has been a source of hope for thousands of couples struggling with infertility. What once seemed like an impossible dream has now become a reality for so many who have walked through the doors of this pioneering fertility centre. Through advanced medical expertise, cutting-edge technology, and a deep commitment to ethical and compassionate care, Dr. Sajjad and his team have helped countless couples experience the indescribable joy of holding their child for the first time.

Infertility is more than just a medical condition—it is an emotional and psychological battle that affects every aspect of a couple’s life. In a society where having children is often considered an essential part of marriage, the pain of infertility can be isolating, misunderstood, and even stigmatized.

Since its inception in 1998, Australian Concept Infertility IVF & Genetics center has not only introduced world-class Assisted Reproductive Technology (ART) to Pakistan but has also worked tirelessly to educate, counsel, and support patients through every step of their fertility journey. Today, with state-of-the-art fertility clinics across multiple cities, a team of highly skilled embryologists and doctors, and a commitment to continuous innovation, the group remains a leader in the field of infertility treatment.

In this exclusive interview, Dr. Syed Sajjad Hussain shares his journey, the evolution of ART and IVF in Pakistan, the latest advancements in fertility treatments.

Q1. Could you share what inspired you to enter this field and the challenges you faced in the early days?

Infertility has always been a silent struggle, and in Pakistan, it is not just a medical challenge—it is a societal and emotional one. When I first stepped into this field, IVF was widely misunderstood. Many people believed that a test tube baby meant an artificially created child, grown entirely in a laboratory. There was fear, misinformation, and a lot of religious concerns about whether this treatment was permissible in Islam.

I knew that infertility wasn’t just about medicine; it was about emotions, relationships, and the deep pain of longing for a child. A  team of experts from Australia came to Pakistan in the 1990s to study fertility treatments. I realized that there was an urgent need to establish a world-class fertility centre in Pakistan—one that would not only provide advanced treatments but also help change the way people perceive infertility.

We faced resistance in the beginning. Many questioned whether we were interfering with Divine will. I wanted to address this openly, so I asked a journalist to publish extensive research on Islamic rulings regarding IVF. It became clear that Islam allows fertility treatments as long as they are conducted between a legally married couple without third-party donors. Once people understood this, perceptions began to change, and we moved forward with our mission.

Q2. How has the perception of infertility and fertility treatments evolved in Pakistan over the years?

The progress has been remarkable, but there is still a long way to go. When we started, infertility treatments were only available in a few places, and patients had to travel to Karachi for even basic tests. This was emotionally and financially exhausting for couples. I saw their struggles and knew we had to bring fertility treatments closer to them. We expanded our centres to Hyderabad, Sukkur, Lahore, and other cities to ensure that couples across the country could access these services.

However, Pakistan still lags behind many other countries when it comes to fertility research and awareness. In western countries, doctors and researchers collaborate, share knowledge, and continuously refine treatments. Here, there is still hesitation in discussing infertility openly, and research is not as advanced as it should be. But we are working to change that.

Q3. What are the most common misconceptions about IVF and infertility that you’ve encountered?

There are many, but one of the biggest misconceptions is that infertility is only a woman’s problem. The reality is that male infertility is also responsible. Another misconception is that IVF guarantees pregnancy, when in fact, it significantly increases the chances but, like any medical procedure, does not guarantee success.

Some people still believe that IVF babies are somehow different from naturally conceived children, which is completely false. An IVF baby is just as natural and healthy—the only difference is that science is helping where patients need assistance.

Q4. What are some of the latest advancements in fertility treatments that you have introduced in your centres?

Science and technology have revolutionized fertility treatments over the years. One of the most significant advancements we’ve integrated is Time-Lapse Incubator technology, which allows us to monitor embryo development 24/7 without opening the incubator, reducing risks and improving embryo survival rates. We have also introduced Microsurgical Epididymal Sperm Aspiration (MESA), a breakthrough procedure that now offers hope to patients with zero sperm count.

Q5. IVF can be emotionally exhausting for couples. How do you support them through this process?

The emotional toll of infertility is immense. The struggle to conceive can lead to depression, anxiety, and relationship stress. Many couples feel isolated, ashamed, or pressured by family members. That’s why we ensure that our patients are not only receiving the best medical treatment but also the emotional and psychological support they need.

We provide counselling, offer financial assistance where needed, and make sure every couple feels heard and cared for. We never turn away a patient because of financial limitations. If someone truly needs assistance, we do our best to accommodate them with discounts and financial aid. No couple should have to give up on their dream of having a child due to financial constraints. We believe that parenthood is a right, not a privilege, and we do everything in our power to help our patients through their journey.

Q6. Can you share some of the most memorable success stories in your career?

There have been so many incredible success stories over the years, but some cases stand out as true miracles.

One patient came to us with extremely low hormone levels and a history of surgery. Medically speaking, her chances of conceiving were close to zero. But she and her husband were determined to try. We provided the best treatment possible, but ultimately, we knew that success depended on Allah’s will. Miraculously, she conceived and gave birth to a healthy baby. Seeing that couple hold their child for the first time was a moment I will never forget.

Another case was of a lawyer who was eager to start the IVF process immediately. However, for the safety of the baby, we always recommend that mothers be vaccinated against Rubella before pregnancy. He insisted on proceeding without waiting. Unfortunately, just four months into the pregnancy, the virus attacked, and the child did not survive. It was heartbreaking, and it reinforced an important lesson—medical guidance must be followed for the health and safety of both mother and baby.

On a more positive note, I remember a woman who won a free IVF treatment during one of our promotional campaigns. When she came in for counseling, I advised her to first lose some weight and improve her diet before undergoing the procedure. A few months later, she called me from Faisalabad, overjoyed—she had conceived naturally without even needing IVF. Today, she is a mother of three. This was a perfect example of how simple lifestyle changes can sometimes be the key to fertility.

Q7. How does lifestyle impact fertility, and what advice do you give to couples trying to conceive?

Lifestyle plays a major role in fertility. Many cases of infertility can be linked to poor diet, stress, smoking, obesity, or hormonal imbalances. I always tell my patients that before considering any medical procedures, they should first focus on their health.

For women, maintaining a healthy weight is crucial because excessive weight gain or loss can disrupt hormonal balance and ovulation. For men, smoking and excessive alcohol consumption can reduce sperm quality. Even stress can affect fertility, as it can lead to hormonal imbalances. A healthy body creates the best environment for conception.

Q8. Pakistan still lags behind other countries in fertility research. What steps are you taking to change this?

This is something I am deeply passionate about. In many developed countries, infertility research is a priority, and medical professionals constantly collaborate to improve treatments. In Pakistan, we lack dedicated research institutions focused on ART. That is why I am working towards establishing a world-class research and training institute in Pakistan.

My goal is to not only treat patients but also train future fertility specialists. We need more doctors, embryologists, and researchers who are equipped with the latest knowledge and skills. I want to build a centre where local and international experts can work together, conduct research, and bring Pakistan to the forefront of fertility advancements.

Q9. What is your vision for the future of Australian Concept Infertility IVF & genetics centre?

My mission has always been simple—to provide the best fertility treatments in Pakistan with honesty, dedication and compassion. I want our centres to continue offering the most advanced technologies, the highest ethical standards, and a patient-first approach.

I also want to make fertility treatments more accessible and affordable, so that no couple has to suffer in silence because they cannot afford care. Whether I am here or not, I want this mission to continue—to ensure that every couple who dreams of having a child gets the best chance to make that dream a reality.

Q10. What message would you like to give to couples struggling with infertility?

To every couple who is struggling, I want to say this: You are not alone. Infertility is not a curse, and it is not something to be ashamed of. It is a medical condition, just like any other, and there are solutions available.

I have seen countless couples who had lost hope finally hold their baby in their arms. Faith, patience, and the right treatment can make miracles happen. And at Australian Concept Infertility IVF & Genetics center, we are here to help you every step of the way. Your journey to parenthood starts with hope, and we are honoured to be a part of that journey.

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A Man for All Seasons – Dr Farhan Essa Abdullah

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Dr. Farhan Essa Abdullah, a name that resonates with innovation, leadership and unwavering service, is the CEO of one of Pakistan’s leading healthcare institution, Dr Essa Laboratory & Diagnostic Centre. He has revolutionized the healthcare landscape by adding Dr Essa Dental Services, Dr Essa Physiotherapy & Rehabilitation Centre, Dr Essa Nutrition services, Dr Essa Prime Fitness Academy and Dr Essa Aesthetics Clinic. A gold medalist in MBBS with distinguished M.Phil. and Ph.D. credentials, Dr. Essa has propelled medical science forward with over 100 groundbreaking research articles presented locally and internationally.

Bestowed with the honorary rank of Commander by the Pakistan Navy, Dr Essa’s achievements transcend healthcare. His vision is to take Brand Pakistan to international platforms, create job opportunities and strengthen Pakistan’s global diplomatic ties. A decorated professional with over 200 national and international awards, including the prestigious USPAK Change Maker Award 2022, Dr Essa embodies equity, diversity, inclusivity, and a commitment to a sustainable and safe environment.

As a true patriot and visionary his pioneering work in prisoner rehabilitation, youth empowerment and sustainable development underscores his holistic approach to healthy nation-building. With deep respect for Pakistan’s armed forces and a steadfast belief in cohesion and unity, Dr. Essa continues to strengthen the nation through synergies that uplift society collectively.

Beyond his professional accolades, Dr Essa actively contributes to education and community-building as a certified mediator, Senate member of Dawood University, and advocate for collective wisdom. His humanitarian efforts during the COVID-19 pandemic, establishment of vocational training centres and promotion of Pakistan-made products to increase exports, highlight his profound dedication to his homeland and exemplifies his commitment to public service. As a certified mediator and ambassador at large, he champions dialogue over conflict and fosters a “win-win” ethos to build bridges to achieve progress.

Glam: Please share with us how your journey in healthcare began and what inspired you to pursue a career in medicine?

Dr Essa: My father, a microbiologist, was my inspiration. His life’s mission was to tackle infectious diseases and though he passed away before COVID-19 his predictions about pandemics and global health challenges were profound. He was my mentor and guide, whereas my mother shaped our values. I, along with my five siblings, graduated from Dow Medical College while my siblings pursued studies abroad, I chose to stay in Pakistan. My first posting as a government health officer was in Sanghar where I witnessed the struggles of people in interior Sindh, and that exposure fueled my determination to make a difference. After resigning from government service I fully immersed myself in managing Essa Laboratory, aiming to contribute to Pakistan’s progress.

Glam: Your healthcare network has grown remarkably over the years. What were some of the most significant challenges you faced and what was the key to success in Dr Essa Laboratories’ evolution?

Dr Essa: Success is unattainable without overcoming challenges and everyproblem is an opportunity in disguise. During the curfews in Nazimabad where our first branch was located, due to the unbearable problems in the city we saw it as an opportunity to expand to other locations.

Secondly, In the earlier days issues like ‘bhatta’ (extortion) and law and order were major obstacles. Thanks to my government service, I built strong connections and worked collaboratively with political parties to ensure the safety and growth of our operations. We also introduced services such as X-rays and ultrasounds alongside diagnostics, making us pioneers in offering comprehensive facilities under one roof. Our growth has always been driven by a customer-focused approach. By believing in Pakistan and collaborating with others, we’ve managed to turn challenges into stepping stones. Positivity and teamwork have been key to our success. Pakistan has endured difficult times, yet we’ve progressed even in adversity.

Glam: You juggle numerous responsibilities. How do you manage your time and maintain a work-life balance?

Dr Essa: Islam is the foundation of my life, and it guides how I structure my day. Namaz teaches discipline and time management, which I apply to every aspect of my routine. I begin my day with Fajr prayer, and from there I divide my work and responsibilities in alignment with the prayer times. This approach keeps me grounded and ensures I can balance my commitments effectively. Managing multiple roles can be overwhelming at times, but teamwork and tolerance are key. Community service is an integral part of my life and is always on my daily agenda, followed by networking which is essential for growth and collaboration. I also prioritize personal fitness and family time, which help me recharge both mentally and physically. “Me time” is equally important—I believe everyone needs moments of reflection and relaxation to maintain inner peace. Ultimately, balancing personal and professional commitments is about planning and discipline.

Glam: What do you see as the most pressing healthcare challenges in Pakistan, and how is Dr Essa Laboratories adapting to technological advancements in the field?

Dr Essa: Pakistan is emerging as a global epicentre for diabetes, with a significant rise in hypertension and psychological health issues. This reflects not only medical challenges but also a societal loss of true happiness and well-being. At Dr Essa Laboratories, we are committed to innovation and excellence. By collaborating with international partners, we trial cutting-edge diagnostic technologies before their global launch, ensuring they are tailored to our local environment. Our dedicated research and development department plays a pivotal role in driving these advancements, helping us stay ahead in the healthcare industry while addressing Pakistan’s unique challenges.

Glam: Corporate Social Responsibility is integral to your work. Why is it so important to you?

Dr Essa: CSR is embedded in our faith. Allah may forgive for neglecting His rights, but the rights of others must be fulfilled. This principle drives everything we do at our Huqooq-ul-Ibad department, where more than 100 dedicated individuals work on transformative projects that address critical societal needs.Our focus spans across key areas: maternal and child health, vaccination drives, literacy programmes and skill development initiatives. We’ve built hospitals, set up solar-powered RO plants for clean water and established vocational training centres to empower communities with sustainable skills like tailoring, embroidery, and motorcycle repair. In fact, we’ve trained over 9,500 women to ride motorcycles, promoting independence and self-reliance.

Community service is also about creating opportunities for the underserved. We run literacy schools in remote areas and provide free guidance and awareness camps, particularly for breast cancer. Even in prisons as the oversight committee head, I’ve worked to reform laws and provide vocational training to inmates, helping them reintegrate into society with dignity. CSR also includes promoting collaboration and unity. I believe politics, the judiciary, military, business community and citizens must work hand in hand to build a stronger nation—no one can supersede the other. This philosophy extends to our work with polio teams, sports and literacy programmes like arranging lectures in schools and colleges.

During the COVID-19 pandemic, we didn’t stop; we established training centres to equip communities with tools to adapt and overcome challenges. For me, CSR is not an option, it is a duty to serve, empower and uplift others creating a ripple effect of positivity and progress across Pakistan.

Glam: What advice would you give young professionals starting out in any industry?

Dr Essa: To succeed in any industry have a clear vision and a mentor to guide you. Reflect daily, adapt with integrity, and manage your time wisely. Networking is key—surround yourself with wise, successful people to learn and grow. Every day is a chance to learn; missing it is a loss. Gain hands-on experience through internships to build skills and connections. Growth lies in self-improvement and meaningful interactions.

Glam: With numerous accolades, is there a particular award that holds special significance for you?

Dr Essa: Being bestowed the honorary rank of Commander by the Pakistan Navy is a recognition that stands unparalleled in my life. It symbolizes not only my unwavering commitment to my country, but also the deep respect and alignment I hold for the values and sacrifices of our armed forces. This prestigious honour is a testament to the trust and appreciation for the efforts I have contributed toward national and international progress and unity.

Glam: As you are involved in various educational institutions and healthcare governance boards, where do you see the future of healthcare and medical education in Pakistan? What steps should be taken to improve both sectors?

Dr. Essa: Pakistan’s healthcare sector is on the verge of transformation, heading towards self-reliance and global recognition. We are moving into a better environment, particularly with the rise of medical tourism. In the next 5-6 years, I envision Pakistan becoming a preferred destination for patients from different countries. This process has already started in fields such as orthopedics and hair transplants, and it is just the beginning. One of the critical steps toward progress is the local manufacturing of medical instruments, which will drastically reduce our dependence on imports. Pakistan has some of the best doctors and engineers, and with increased collaboration, we are beginning to produce essential devices such as stents and ventilators. This shift supported by initiatives like SIFC, positions Pakistan to become a global provider of medical devices, enhancing economic stability, reducing costs, and creating job opportunities.

The pharmaceutical industry is also witnessing growth, with the quality of locally manufactured medicines rivaling international standards. This progress has enabled Pakistan to compete in the global market, with the potential to become a significant exporter of medicines. In fact, the rise of local pharmaceutical companies has led to a decrease in multinational operations in the country, underscoring the excellence and competitiveness of our products. To fully realize this potential we must ensure connectivity and collaboration across the healthcare and engineering sectors, breaking down silos that have traditionally kept talent and resources scattered across cities. By fostering innovation, encouraging cross-disciplinary teamwork and investing in education and training, Pakistan can establish itself as a global hub for healthcare and medical education, ultimately contributing to economic growth and global prestige.

Glam: Many young, educated individuals are leaving Pakistan for better opportunities. What is your perspective on this trend, and how can the country encourage talented youth to stay and contribute to its development?

Dr Essa: There is no harm in going abroad; these young individuals are Pakistan’s ambassadors, representing the country and fostering goodwill internationally. Their presence abroad helps reshape perceptions, improve diplomatic ties and generate economic benefits through remittances, which contribute significantly to Pakistan’s economy. Moreover, many who return bring valuable expertise, ideas and innovation, ultimately benefiting Pakistan’s industries. As the world embraces IT and AI, Pakistan’s youth are already excelling in freelancing and startups, revolutionizing the entrepreneurial ecosystem. By nurturing this talent and fostering a culture of innovation and opportunity, we can inspire our youth to stay connected to their roots and contribute to national development, whether at home or abroad.

Glam: As you look ahead, what legacy do you hope to leave behind in the healthcare sector?

Dr Essa: My vision is to transform Pakistan into a global benchmark for excellence in healthcare. Through innovation, inclusivity and customer-driven services, I aim to elevate Brand Pakistan on an international stage, showcasing the strength and potential of our nation. By expanding our reach globally, we aspire to create meaningful job opportunities, foster innovation, and establish our healthcare sector as a model of resilience and excellence. Moreover, I am committed to strengthening Pakistan’s diplomatic ties through impactful collaborations that bridge gaps and promote unity. Our goal is to not only enhance the standards of healthcare but to make Pakistan a recognized and respected name in the global arena.

Dr Farhan Essa Abdullah’s journey is a testament to the power of vision, integrity, and a deep commitment to Pakistan’s progress. His work continues to inspire and uplift, proving that with dedication and collaboration even the loftiest dreams can come true.

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From Passion to Profit: How to Turn Your Favourite Hobby into a Thriving Business

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We all know having a hobby and passion in your life is essential for overall well-being and happiness. When you’re passionate about something, you’re more likely to feel energised, motivated, and fulfilled, whether its photography, playing videogames, crafting, practising yoga or meditation, cooking/baking or even travelling. A hobby or passion can instil in us a sense of purpose and direction, helping us stay focused and driven. Moreover, having a hobby or passion can bring people together, creating opportunities for social connection and community building. Research has even shown that people who engage in activities they love tend to experience higher levels of creativity, self-esteem, and overall satisfaction with life.

But what if you could turn your passion into a successful business? Imagine earning a living doing something you love, surrounded by like-minded people who share your enthusiasm. Sounds splendid doesn’t it! You will find many entrepreneurs in Pakistan and across the glove, who are doing it. They have turned their passions into thriving businesses. By identifying their passion’s strengths and weaknesses, researching and identifying market trends, and with sound business ideas, they have turned their passion into lucrative ventures; and so can you, whether it’s writing, art, music, or any other creative pursuit, the key to success lies in understanding your audience’s needs and desires.

But before you do that, it’s essential to understand the fundamental principles of entrepreneurship. One of the first steps is to identify your passion’s strengths and weaknesses. What skills and expertise can you offer and how will they be different from what is already being offered? What sets you apart from others in your field? Once you have a clear understanding of your strengths and weaknesses, you can begin researching market trends to determine whether there’s a demand for your product or service. This is crucial in validating your business idea and ensuring that it’s viable in the market. Adapt if you have to a little. Additionally, you’ll need to define your vision, mission, and objectives, as well as structure your business and eventually register it.

But as easy as it sounds, and can be an exciting and rewarding experience, turning a hobby into a business is not without its challenges. You’ll definitely face setbacks, rejections, and obstacles along the way. Just do not let that discourage you. It’s crucial not to give up on your dream. Setbacks and hurdles are an inevitable part of the journey, but it’s how you respond to them that truly matters. Instead, focus on staying adaptable and resilient, always looking for new opportunities to grow and improve. Hard work always pays off. Also, throughout the process, it is important not to forget that starting out any venture requires dedication, perseverance, and resilience. It’s not always easy, but with the right mind-set and support system, you can overcome any obstacle.

By staying focused on your goals and staying true to your passion, you’ll be well on your way to achieving success.

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